Approach · How I think about the work

Every health problem has an address.

Behind every rate, every trend line, every map is a set of choices — about policy, money, and who gets counted. I work where data, geography, and political economy meet, to make those choices visible and give the people working on them something they can actually use.

METHOD Assess · Visualize · Act · Evaluate BASE Lenexa, Kansas
How I got here

From the parts counter to a GIS license.

I came to public health from the other side of the data.

I grew up poor: food insecure, without health insurance, in the kind of household where a doctor’s visit was a decision, not a given. Long before I analyzed public health data, I was the data point.

I started at AutoZone in high school and made manager before I graduated, then kept the job through college, ringing up alternators and brake pads while I studied political science. Retail taught me something no classroom could: how thin the margin is for a lot of families, and how much a single bad week can cost.

The turn came at the Kansas Department of Health and Environment, working in HIV surveillance. Buried in that data I found GIS, and it reframed everything I’d been circling. The questions political science had trained me to ask (who holds power, where the money moves, who gets counted and who doesn’t) suddenly had a geography. You could put them on a map and see them.

I’ve been chasing that intersection ever since: the point where a spreadsheet becomes a place, and a place becomes an argument for doing something differently.

The lens

Political economy, drawn on a map.

Health outcomes aren’t only personal. They’re produced by policy decisions, funding formulas, market forces, and the plain facts of where things are and aren’t. A pharmacy that closes, a program funded in one county but not the next, a highway that splits a neighborhood: these are political and economic facts before they’re health facts, and they leave a spatial fingerprint.

My job is to read that fingerprint and hand it back in a form that changes a decision: not a dashboard that impresses and then gets forgotten, but an analysis a commissioner, a coalition, or a grant reviewer can look at and know what to do next.

A map isn’t a picture of a problem. It’s an argument about what to do next.
The method

Assess. Visualize. Act. Evaluate.

Four stages, one loop: the spine of every engagement. Good public health data isn’t a one-time deliverable; it’s a system you keep coming back to.

01

Assess

Figure out what you’re actually looking at.

We start with the real question, not the assumed one. I pull the right secondary data (Census, CDC, County Health Rankings, state sources) and design primary collection where it’s needed: CASPER household surveys, Survey123 instruments, focus groups, listening sessions, stakeholder interviews. The result is a defensible baseline: where you stand, and where the gaps are.

CASPER surveySurvey123SAS / RSecondary data
You get a clear picture of current conditions you can defend.
02

Visualize

Make it legible in ten seconds.

Analysis only matters if the right person can read it fast. I turn the findings into maps, dashboards, and figures a commissioner, coalition, or grant reviewer understands at a glance: geospatial dashboards on ArcGIS, immersive data walks, clean one-page infographics. The visual carries the argument without a translator.

ArcGIS dashboardsData WalksInfographicsHosted & live
You get visuals that make the point on their own.
03

Act

Turn findings into the thing you submit.

This is where analysis becomes a decision. I translate the data into SMART goals with real baselines and measures, priority geographies, and the narrative that goes straight into a grant application, a strategic plan, or a board vote: a needs statement backed by the numbers, not the other way around.

SMART goalsNeeds statementsPriority mapping
You get decision- and application-ready material.
04

Evaluate

Find out if it worked, and feed it back.

Measurement is built in from the start, not bolted on at the end. I track whether the work actually moved the indicators, then fold what we learn into the next assessment. That’s the loop closing: each cycle sharper than the last, so your data compounds instead of resetting.

Evaluation frameworksIndicatorsRepeat measurement
You get evidence of impact, and a smarter next cycle.
How that shows up

Four things I won’t compromise on.

Rigor you can defend

Methods that hold up when someone pushes back: reproducible pipelines in R and SAS, documented assumptions, numbers you can stand behind in a public meeting.

Built to be used, not filed

The test of an analysis isn’t its page count; it’s whether someone acts on it. I design every deliverable backward from the decision it’s meant to inform.

The map carries the argument

Geography makes the invisible obvious. When the pattern is spatial, the analysis should be too, and the visual should do real work, not decorate.

One person, fully accountable

The person who scopes your project is the person who does it. No handoffs to junior staff, no diffusion of responsibility, just direct, senior work.

The short version

Credentials, briefly.

DJ Gering
DJ Gering
Founder & Principal Analyst
  • EducationMA, Global Security, Arizona State University  •  BA, Political Science, Wichita State University
  • Experience8 years across public health practice and independent consulting
  • TeachingAdjunct instructor, Wichita State University: Political Data Analysis; Health Policy
  • ToolkitArcGIS Pro / Online, SAS, R, ATLAS.ti, Power BI
2024
Esri Special Achievement in GIS Award, for applied geospatial work in public health.
2025
Midwest HIDTA Public Health / Public Safety Collaboration Award.
Let’s scope it

Have a problem your data should be able to answer?

Tell me what you’re up against, whether it’s assessment, mapping, evaluation, or grant support, and I’ll tell you honestly whether I’m the right fit.

dj.gering@geringgeosolutions.com  ·  (316) 616-5421  ·  Lenexa, KS